The prompts I use to sell my own products. Copy, paste, done.

Homepage headline, launch emails, order bumps, growth on X. Each one tested on my own 5 products.

Write replies that get follow-backs

5 personal replies for fresh posts, built on the formula that took me from 400 to 2,000.

Here are 5 fresh posts from people I want to connect with, with a line from each person's bio:
[paste post + bio line, 5 times]

For each one, write a reply using this formula:
[Their name] + one specific thing from their post or bio + "followed you" + one real question.

Rules:
- Every reply must be clearly personal. If it could be pasted under another post, rewrite it.
- No "great post", no compliments without substance.
- Max 2 short sentences plus the question.

Turn X followers into email subscribers

Your lead magnet, signup page and pinned post, ready to go.

I'm building [product] for [customer]. I have [number] followers on X.
The questions people ask me most: [paste from DMs and replies].

1. Suggest 5 lead magnets that are useful in 10 minutes and lead to my paid product. Pick the best one and outline it.
2. Write the signup page: headline ([Result] in [time], without [the annoying part]), one line on what's inside, button text, and a proof line.
3. Write a pinned post for X (no link in the post, the link goes in my first reply) that makes people want the lead magnet.
4. Write the first email they get: the download, who I am, and one question.

Rewrite your homepage headline

10 headline options in your customers' own words, and the best 3 explained.

Here is my homepage: [URL]
Here are 5 things customers said about my product: [paste DMs, reviews or replies]

Rewrite my headline 10 times using this formula:
[Result] for [one specific person], without [the annoying part].

Rules:
- Use my customers' exact words, not marketing words.
- Concrete numbers, no adjectives like "easy" or "powerful".
- Name one specific person, never "everyone" or "businesses".

Then pick the best 3 and tell me why each one works.

Find your order bump and upsell

10 bump ideas, 5 upsell ideas, and ready checkbox copy for the best ones.

I sell [product] for [price] to [customer].

Give me 10 order bump ideas: small, cheaper than [price], useful the same day.
Then give me 5 one-click upsell ideas: the natural next step after buying [product].

For the best 3 of each, write the copy:
- Order bump: "☐ Yes, add [extra] for [price]. [One line on why it makes the main product better.]"
- Upsell: "Wait, one more thing. [next step], for [price]." with a Yes and a No thanks button.

Plain language, no hype.

Kill buyer's remorse after payment

A thank-you page and confirmation email that make buyers feel they chose well.

I sell [product] to [customer]. Right after paying, buyers land on: [describe your current thank-you page or dashboard].

Rewrite the first 60 seconds after payment so buyers feel they made the right choice:
1. A clear confirmation ("You're in" + what they bought)
2. What they have now that they didn't have 10 seconds ago
3. One line that confirms their choice (only use true numbers: [your real customer count, if any])
4. One next step that gives a win in under 5 minutes
5. The confirmation email with the same message
6. A day 3 check-in email from me, asking how it's going

Keep it short and human. No upsells on this page.

Write a 7-email launch sequence

A complete launch sequence: teaser to last hours, in your own story.

Write a 7-email launch sequence for [product] for [customer].
Offer: [offer + real reason to act now + end date]
My story: [why I built it, and one thing that went wrong]

Structure:
1. Teaser: the problem, no offer
2. Launch: the story in short, then the offer
3. Honest update: what happened, what broke, how fast it was fixed
4. Personal story or confession
5. The objection "I'll do it later"
6. Last day: what ends tonight
7. Last hours: very short

Plain text, like an email from a friend. Lowercase subject lines. Each email gets shorter towards the end. Exclude anyone who already bought.

Make automated emails feel human

Your welcome emails rewritten to get replies, plus a no-pitch check-in.

Here are my welcome emails: [paste them]

Rewrite them so each one feels like a personal note from me to one person:
- Plain text, sent from my own name
- Short sentences, one question per email
- A personal P.S. (something about my week, my work or my life: [a detail])
- Lowercase subject lines that sound like a friend, for example "was it useful?"
- Remove anything that sounds like a company or a newsletter

Then write one extra check-in email with no links and no pitch, that people will want to reply to.

Write the offer email that sells

The offer email after your welcome emails, plus a 2-line reminder.

Write my offer email using this template:

Subject: [The result] for [who it's for]
Hey [first name],
You've been getting my emails for [time]. [One line about what they downloaded or clicked.]
That's why I want to show you [product]. It [what it does], so you can [result].
[Price.] [Why now.]
→ [link]
Not sure if it fits? Just reply and ask me.
[name]
P.S. [The reason to act now, once more.]

My product: [product]. My customer: [who]. What they downloaded: [lead magnet]. Price and reason to act now: [offer].

Then write a 2-line reminder email with the subject "friendly reminder". Plain text, sounds like me, no hype.

Find a lead magnet that brings buyers

Score your current freebie and get 5 better ideas, including non-PDFs.

My product: [product]. My customer: [who]. What I sell: [offer].
My current lead magnet: [describe it, or "none yet"].
Questions people ask me most: [paste from DMs, replies or support].

Score my lead magnet from 1 to 10 on:
1. Solves a pain they already feel
2. Useful in 10 minutes
3. The first step toward my paid product
4. Gives away more than feels comfortable

Then give me 5 better ideas, including at least 2 that aren't PDFs (a free tool, a calculator, a free account, a template).
Pick the best one and write the signup page headline: [Result] in [time], without [the annoying part].

Turn your writing into a Claude skill that sounds like you

A skill file with your voice rules, so every draft sounds like you without explaining it again.

Here are 8 to 10 things I wrote that sound most like me (emails, posts, replies): [paste them]

Study them and write my voice rules:
- Sentence length and rhythm
- Words and phrases I use often, and words I never use
- How I open and how I sign off
- How I tell a story, and how much I share about myself
- What I never do (hype, jargon, emojis, whatever applies)

Then turn the rules into a Claude skill file (SKILL.md) with:
1. A name and a one-line description of when to use it
2. The rules as short do and don't lines
3. 3 before and after examples, with the after taken from my own text
4. A checklist to run before any draft goes out

Only use what you see in my writing. Ask me about anything you can't tell.

Give your AI a memory of your business

One file with the facts every chat needs, so you stop re-explaining your product.

I want a memory file my AI reads before helping me. Interview me first: ask one question at a time about my product, customer, prices, offers, real proof, the words I avoid and the decisions I already made. Max 12 questions.

Then write the file:
- One fact per line, short and specific
- Sections: Product, Customer, Offers and prices, Proof (only real numbers and quotes), Voice, Decisions, Never do
- Mark anything I wasn't sure about with (check)

Don't guess or fill gaps with typical answers. If I skip a question, leave that line out.

Turn the feedback you keep repeating into rules

Every correction you gave your AI, turned into rules it follows from now on.

Here are corrections I keep giving my AI (paste old chats or list them): [paste]

1. Group them by topic (tone, format, facts, offers, design).
2. Rewrite each group as short rules: "Always ..." or "Never ...", with one example of the wrong and the right version.
3. Remove duplicates and anything that contradicts another rule; ask me which one wins.
4. Give me the final list in two forms: as lines for my AI's memory, and as a section I can paste into a skill.

Keep my own words where you can.

Turn a task you repeat into a skill

A step by step skill for a weekly task, so your AI does it the same way every time.

A task I do every week: [describe it, e.g. writing my weekly email, checking a new page, planning posts]
How I do it now, step by step: [list the steps, even if messy]
What a good result looks like: [paste one example]
What usually goes wrong: [list]

Turn this into a Claude skill (SKILL.md):
1. Name and a one-line description of when to use it
2. What it needs from me before it starts (inputs)
3. The steps, in order, each one short
4. Checks before it hands me the result
5. The exact output format

Ask me about any step that isn't clear before you write it.

Make AI check your work against your own rules

Your page, email or post checked line by line against the rules you set.

My rules: [paste your rules, or the memory file or skill you use]
What I want checked: [paste the page, email or post]

Go through it line by line:
1. List every place that breaks a rule, quoting the line and naming the rule.
2. Rewrite only those parts. Leave everything else exactly as it is.
3. List anything that might be untrue or unproven, so I can check it.

No general feedback. Only breaks of my rules and the fixes.